Arts & Sciences’ Tim McNoughton Shows There’s More to Argos

Argos, one of Britain’s best loved retailers, is set to shatter long-held misconceptions about its offerings with a bold new campaign from T&P. For too long, the belief that Argos is 'just for toys' has overshadowed its vast array of desirable, must-have products. Now, Argos’s iconic brand mascots, Connie and Trevor, are stepping in as the ultimate interventionists, disruptively proving there’s more to Argos than meets the eye. They’re on a mission to ensure there's no doubt that Argos is the definitive destination for quality, premium brands and style.

The hero film, directed by Tim McNoughton, opens with an Argos van making an unexpected appearance inside a seemingly foreboding warehouse. A nervous-looking Peter, still in his dressing gown, is confronted by Connie and Trevor, who are ready to set him straight. His crime? A social media post declaring, 'Argos is only good for Toys.' With a mischievous glint in their eyes, Connie and Trevor press a red button, revealing an abundance of covetable, premium products beautifully illuminated – from the latest electronics and cutting-edge tech to stylish furniture, there really is more to Argos.

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