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Yonder Director Brian Neaman on What Fuels His Creativity

September 26, 2025

Comedy director Brian Neaman began his career as an editor at Crew Cuts before stepping behind the camera.

Now a director at Yonder, he brings sharp timing to campaigns for brands including Pepsi, HP, Hershey’s and Volvo, and co-created the online game show Roe v. Bros.Here, he shares the trading cards, talented children, and tiny Charles that keep his creativity fueled.

The GuitarI’ve been playing my kids’ Yamaha ¾ acoustic a lot lately, for when I need a break but still want to stay focused.I like the nylon string sound - and that it makes me feel like a giant.

I’m currently learning some John Prine ditties: That’s the Way That the World Goes ’Round and Paradise.

I saw him in concert with my mum a few years ago, before he passed, and I’ve been inspired ever since.

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