Love Song's Daniel Wolfe and Jess Kohl Direct YETI's Playful Holiday Campaign, "Don't Get Them a YETI"

In this clever and cautionary seasonal spot, created in partnership with Wieden + Kennedy, cooler brand YETI highlights the unintended consequences of gifting its products to someone you love.

Directed by Daniel Wolfe and Jess Kohl of Love Song, with VO by the musician and Yellowstone actor Ryan Bingham, the hero film opens with a YETI Tundra Cooler flying off the back of a truck and tumbling through the mud.

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